Digital Marketing Strategy for Small Businesses

Content creation, affiliate programs, landing pages, marketing funnels... the list goes on!

Don’t know where to start with your digital marketing efforts? You’re not alone!

Hi, I’m Maddy Cooper. I am a digital marketing specialist with a mindful approach to every brand I work with. I devise and execute online marketing strategies to help small businesses within the health, wellness and eco-conscious sectors, increase website traffic and generate a growing customer base. 

When I’m not planning a strategy, generating leads or creating valuable content, you’ll probably find me on the yoga mat, running in the bush, or walking near the ocean sipping a coffee (in a reusable cup of course!).

I know that digital marketing can be overwhelming. There are many aspects to consider and as a small business, you’re no doubt hard-pressed to find the time or resources to figure out the best methods to achieve your online objectives. 

​How can I help?

​By working with you to create an individualised strategy which offers a clear pathway towards achieving your business goals.


I can help you figure out the best methods and channels to target your ideal customer online.

A digital marketing strategy will clearly outline your objectives, your target audience, and how you can best utilise the various digital marketing channels to reach your ideal customer.

Businesses without clear strategic goals can quickly find themselves being drained; both emotionally and financially!

Your digital marketing plan may include:

Why is your success online important to me?

Because I know how important a healthy work-life balance is in business.

It may come as a shock but when I was 27 I received a breast cancer diagnosis. My priorities since then have taken a transformative shift. I qualified as a yoga teacher and now integrate a mindful approach to every aspect of my life and every client that I work with.

Wellbeing is an essential part of doing business well and mindfulness is an approach which should be integrated into all business culture. (Check out my Mindful Marketing Blog for more in this area).

​​Before I dove into the depths of digital marketing, I completed a degree in Communication Studies with first-class honours. Over the past 10 years I have freelanced in the creative industries acquiring a range of experience; from film and TV production to public relations and social media management.

It is now my priority and passion to help small businesses thrive within the health and wellness industry, natural beauty, and eco-conscious sectors!

​So, are you ready to grow your business online?


Send me an email and let’s chat.​